Electronic Funds Transfer at Point of Sale (EFTPOS) terminals are electronic devices used to facilitate payments through credit or debit cards. EFTPOS terminals have become indispensable for businesses, enabling seamless acceptance of card payments from customers.
With the ever-evolving technology and shifting consumer behaviours, a plethora of EFTPOS terminals is now available in the market. However, determining the right one for your business can be a worrisome task. How can you ensure you make the perfect choice?
Above all, it must cater to your specific requirements. With that in mind, here are some key features to consider during your search for the perfect fit.
User-Friendly Interface
A high-quality EFTPOS terminal should possess a user-friendly interface that is both easy to navigate and comprehend. This becomes particularly vital for businesses with multiple employees who may require the use of the terminal. An intricate interface can result in transaction errors and delays, thereby adversely affecting the customer experience. The last thing you want is to disrupt operations by having to train everyone on new machines. You also want a terminal that integrates seamlessly with your bank account.
Contactless Payment Options
In the modern and fast-paced world we live in, customers now demand and anticipate swift and seamless payment options. One highly effective method to meet these expectations is through the utilization of contactless payments. By employing contactless payments, customers can conveniently tap their card or phone on the EFTPOS terminal to complete a transaction, resulting in reduced processing time and a more streamlined checkout experience.
Furthermore, this approach eliminates the necessity for physical contact, a particularly relevant consideration given the prevailing health concerns. By embracing contactless payments, businesses can offer their customers a seamless and more secure payment experience.
Multiple Connectivity Options
It’s important to choose an EFTPOS terminal that offers multiple connectivity options. This feature guarantees uninterrupted payment processing, even in the event of internet or phone line outages. Seek terminals that provide seamless connectivity between internet and phone lines, ensuring smooth transitions between the two. This can save you from losing sales during downtime and ensure that your business runs smoothly.
Security Features
With an increase in cybercrime, security should be a top priority when choosing an EFTPOS terminal. When searching for terminals, prioritize those that are PCI DSS compliant, meeting the security standards established by the Payment Card Industry Security Standards Council. Furthermore, consider terminals equipped with advanced features like end-to-end encryption and tokenization, as they offer an additional level of protection for your customers’ sensitive information.
Branding and Customization
Next, consider how you can make the EFTPOS terminal your own. Choose a terminal that allows for customization, such as adding your business logo or personalized messages on the screen. This not only helps promote brand recognition but also adds a personal touch to the customer’s experience.
Automated Surcharging
Surcharging, or adding a fee to transactions, has become a common practice among businesses in Australia. However, manually calculating and adjusting surcharges can be time-consuming and prone to errors. Look for EFTPOS terminals that offer automated surcharging features, which can save you time and ensure accurate calculations.
Ongoing Support and Updates
Ensure that you select an EFTPOS terminal from a trustworthy provider that provides continuous support and frequent updates. Ensuring your terminal stays current with the latest security measures and technological advancements is paramount. Moreover, having access to dependable customer support will efficiently resolve any potential issues, minimizing disruptions to your business operations.
With all these features, your business will have a great experience and so will your customers. Visit Zeller’s EFTPOS page to learn more about one example of a leading system!